Monday, June 16, 2025

WCG Trend Alert

D.i.a.’s comeback and goods live!

Shibuya’s D.i.a. Gyaru Brand goods
D.i.a.’s revival goods

D.i.a. Had their launch on ZoZo on June 4th, and showcased their products on their social media. You know I was up to watch the reveal of their newest items! 

Monday, June 9, 2025

Antidepressants Are Useless? pt 2

Welcome back, heartlets.🫶👿🌟

In a short article back in 2022, Antidepressants Are Useless? In 2022, I mentioned that after reading an article, read it here,  I was somewhat shocked that someone would suggest these common remedies were not as effective as their industry was claiming. Far too often do we see all sorts of mental health prescription advertisements on American television compared to other countries, as if they were candy or a new, trendy item.  Just to be clear, I am not a therapist, psychologist, or psychiatrist; this is from my own findings.

When I was in my most active online era, I would come across posts on social media that had me thinking about depression differently than just cute gyaru pictures or makeup tutorials. Some of those posts had reiterations of a quote that read:


quote about depression and the proximity of assholes
Quote by ??

Monday, June 2, 2025

It's Rohto Z! - Review

 "Wow, what a feeling! Strong yet soft, the indescribable sensation is truly long lasting."

Japanese product, Rohto Z! , review

"The sensation spreads through my brain- I feel wide awake, My eyes are purified and refreshed."

It's Rohto Z!

Feel it!

Wednesday, May 21, 2025

Lisha’s Game Site Gyaru Interview

 


Interview from that one geek #gaming site I was asked to be a part of after my Gaiaonline activities around 2010 or so. The direction of that whole… interaction and collab was unclear. I was told to just move on from it and not question it when I brought it up in 2020 after leaving the group officially, and my posts containing my content being removed in 2015/2017 ish.

Tuesday, May 13, 2025

D.i.a. Revival

 D.i.a. Is Back!

So the iconic gyaru brand with western influences, d.i.a., has risen! At first, I thought it to be a prank, but they have been having promo pictures of their new goods being showcased by with the latest gyaru models from the ever so controversial egg mag.



Sunday, April 27, 2025

A Brand That Will Probably Stay Gone

 


With more items being available for gyarucoming from Japan itself, (D.i.a., Ma*rs, and even some newer brands), Alba Rosa comes to mind as well. 


最近、日本からもっと平成ギャル服ことが現れた。例えばDia、Ma*rs、新しい平成系服ブランドも』。外人ギャル達が他のブランドが頭に浮かんだ。。。AlbaRosaだ!


However, Alba Rosa wasn’t originally a brand that catered to gyaru; they (those gyaru) just found it cute as hell. 🌺

しかし、AlbaRosaはギャルブランドじゃなかったわよ。サーフブランドだったね。この時は、このギャルがヤベ可愛すぎと思ったんだ。

「ペラペラじゃないですけど、メンゴメンゴね」


Monday, April 21, 2025

“GyARu is SupPosEd tO ScAre oFf mEn!”

 There is SO much misinformation going on about the purpose of gyaru makeup, so much so, that @🎀kitkat🎀 , comments on an old montage of my most extreme gyaru makeup (Manba, super large eyes with a droop), to tell me 



Huh? The video was about doing white filled droops correctly, so why the comment in the first place? Just saw a video tagged “gyaru” and had the copy paste button at the ready? No matter the meaning of the video?

Sunday, April 20, 2025

College Daze

It sucks hearing from a so called friend that she miscarried a baby with the man you had a crush on. You block it out, not wanting to think of them going at it to even get to such a conclusion thats being used to play on your sympathy. Or, is it slap in the face?


 You’d  think with so much time spent on various projects, working with a gyaru brand twice, using every braincell in an internship at a top Chicago University, blogging, researching, and pushing myself at different jobs that I’d get over the pain of being painfully naive and nooby with a colleague and a complex situation that got out of hand. 


Saturday, April 5, 2025

2010 Fan/Portrait art by Ashley A. Woods

 Black Gamer Girls + Work Exploitation

In 2010, I met Ashley, a black comic book artist, at a local anime convention. She was tall, with a short haircut and was in a cosplay of one of her own original characters. She was bright, nerdy and bubbly, and we clicked instantly. 

Friday, March 21, 2025

Daily Drills Viral Bubble Dress

 I came across a post of a creator talking about a new brand called “Daily Drills”. I assumed it was about equipment and tools or even practicing language learning reps until I started to read the comments to later see what the brand was about. 



Some of the items of this brand are basic, even outside of alternative fashion. One piece stuck out to me as the most bizarre one; the bubble dress. Bubble dresses were a bit cute for millennials in the early 2010s, after all as a gaijin gyaru who loves fashion, I had a few myself. I initially thought it couldn’t be that bad...

Wednesday, March 12, 2025

Resume Under Attack! : Invading Jobs and Harrassment at Work

Cross Posted from  Jan. 10, 2024 1:16am 

When I was a young college student, involved with gyaru fashion, blogging, and event coordination, looking feverishly for jobs 14 years ago, I initially did not take into account bad actors who may use my resume for nefarious means. I was unaware of the blindspots I had with this once simple situation. 

I had given my resume to a woman who claimed she would assist me in updating it for the jobs that I wanted, and I thought she was doing me a favor. After a quick turnaround time, I was equipped with a shiny new resume, ready to send it to various businesses around my city to support myself and content creation. 


Unfortunately, this simplistic act of providing my base resume in 2010ish became a minefield of data for an overeager stranger who was now privy to all the info

Featured Post

Extreme Gyaru Style Guide UPDATE

The heavier make up and tan styles guide UPDATE  (12/15/2010) I read on a blog regarding gal make up, and I spotted some misinformation ther...